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how does ppc work

How Does PPC Work? 5 Things Everyone Should Know About PPC

How does PPC work? You may have heard that PPC is the key to online success, but utilizing PPC for advertising is often more complicated than most people think. Whether you already have an online presence, or you are looking to penetrate digital markets, you should study the intricacies of PPC. Here are some basics […]

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How to Conjure Up Profits with a Facebook Campaign

In America 68% of all adults use Facebook, and 74% of them use it every day. That’s a lot of people doing a lot of clicking. If you run a business and have never considered using a Facebook campaign as part of your marketing strategy, you could be missing out. Advertising on Facebook is one of the most shrewd […]

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Quick Wins: 3 Brilliant Tips on How to Improve SEO Ranking Fast

American businesses spend nearly $70 billion a year on search engine optimization (SEO) services. Staying competitive in today’s digital landscape requires a lot of time and energy. The first opportunity you have to make a great impression on consumers is with your website. You want your website to be both functional and appealing. Learning how to improve […]

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Top 3 SEO Trends of 2019

There are more than 200 million active websites throughout the internet. So no matter your industry, you’re up against tough competition. In everything you do, you need to find ways to differentiate your business, including your online presence. And one key way to do this is through search engine optimization (SEO). But where do you start? And […]

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social media for small business

A Quick Guide to Social Media for Small Business

By 2021, an estimated 3.02 billion people around the globe will be on social media. And while you’re likely not trying to target an audience that wide, it’s clear that social media is a must for modern businesses marketing. Are you taking advantage of everything that social media can offer your business? Read on for a quick […]

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SEO vs PPC: What’s the Difference?

To succeed as a business owner in the interconnected world we live in, you definitely need some form of digital marketing. But, it can be hard to figure out whether it’s best to invest in SEO vs PPC. These are the two main forms of online marketing. They both help users find and connect with your […]

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