There are multiple ways that an SEO Expert can improve your google rankings for your website. Here are some reasons to hire someone to help you with SEO.
While Google isn't the only search engine, it is the most popular. In fact, Google processes 40,000 search queries every second.
Which means if you have a website, you want it to be ranked as high as possible on Google. SEO can help with that.
Luckily, there are easy solutions to help you improve your Google ranking. Here are a few of our favorites.
Write Great Content
Great content will always be king. That's the reason your customers will visit your site. And why they'll return.
Google also loves great content. Start a blog. Write about what you know.
This will set you up as an authority on your business. Add photos to give it a more attractive look.
Don't be afraid to use videos as well. Video content is on the rise. It's projected to become 80% of all web traffic by 2019.
Ahhh Yes. A common question and a good one. We all have marketing dollars that we have to spend to grow our businesses and having SEO (Search Engine Optimization) service is one of the options. Well, the short answer is that if done correctly, it will increase your search rankings and position of your website that puts you in front of your ideal clients. Consumers who are searching for your services. Now, if not done correctly, it could cost you money and you may not get results and end up feeling like you maybe wasted money on having SEO done. Today, SEO must be done manually through quality link building and great content added regularly to your website. Gone are the days...
Google AdWords is simply setting up Ads online in your target service areas that entice internet searchers to click and call you for a quote or consultation. It is a platform with Google that allows you to pick a daily budget, monthly budget, ad copy, website pages, times of business service, and various other options to market your company services. This is a Pay Per Click (PPC) system where you only pay for each click on your ad, or phone call from the number on your ad. So, you better have a good website page set up when they do click on it, so you get that consumer to call you and not bounce off! Makes sense, right?
What is needed to set up Google Adwords so leads and sales can start coming in quickly? Well, you need a good compelling
You may have seen recently that when you go to search for a local plumber, electrician, locksmith, or heating and air conditioning company that the search results are different looking. That is because Google has rolled out a new pay per click system called Google Home Service Ads, where Google guarantees that the contractor you hire is a licensed and reputable professional in your area. Additionally, google is offering to reimburse the customer up to $2,000 if the service provider does a poor and lousy job or ends up ripping a consumer off. This is unlikely to happen however based on the....
The new fad for internet marketing has become Facebook in large part because everyone is on the platform, and the inexpensive cost of the ads. You can run ads in your local area about your business or product offering and have it in front of thousands of people within a day or two. Certain types of businesses this works great for, and some it does not. For example, if you have a store front or physical location, it is a great way to advertise your business and location to all surrounding people/consumers in your local area. You can easily put the awareness out there about your store, product, or service in your general area.
Since it is social platform, practically everyone uses it everyday and will be scrolling through their newsfeed. When you run a local ad, all of these users will see it pop up in their newsfeed whether they are searching for your services or not, which makes it a great digital billboard. That is the difference between a highly intent google search and....
There is always a lot of buzz out there in the SEO world about backlinks and what they are, where to get them, etc. So, I wanted to do a post about what a backlink is, and what it will do for your business or website to help or hurt with rankings. There are definitely good ones, and really spammy backlinks that will do more harm than good so you need to be on the lookout if trying to get them yourself. Also, you can pop each website into an SEO tool to make certain you are getting a quality link back to your site before you go getting one.
For the search engines like Google, Bing, and Yahoo, they look for a few things when considering where to rank a particular website for local or national searches. When someone is looking for a tow truck in their local area, they will type in something like "tow truck Atlanta" or something similar. The search engines have a series of algorithms (complex rules) that determine who they will show up at the top of these searches for "tow truck Atlanta". One of the determining factors is the quality and quantity of backlinks a website has to it. A backlink is simply a link to another website. In its most basic form, that is all it is. You can also link within a website, kind of like this link here to our SEO Page. When you are reading a website article anywhere on the web, you will typically see bolded letters within the body of the text, that once clicked on, will take you over to another website, or another page of the same website. That is a link back to another website or another page....
Competition? Start beating them out today with these digital marketing tips and tricks to help you dominate your online marketplace!